Tap into data, personalisation, and digital marketing transformation to make financial services a delight for customers.

Marketing Technology & Digital Marketing Transformation Tools in Banking & Financial Services

Unleash the power of Digital Marketing Transformation in Banking & Financial Services.

In the post-pandemic landscape, banking, financial services, and insurance (BFSI) brands face increasing pressure to deliver a superior customer experience via digital touch points. Digital by Design: A Handbook for Banking & Financial Services provides marketers in BFSI with industry-specific strategies to win customers’ hearts and minds through the use of data and personalisation.

This handbook contains relevant insights and frameworks for:

Leveraging data to segment audiences in banking
Understanding new digital customer personas
Personalising engagement throughout the funnel
Creating a seamless experience with MarTech

통찰력

Digital by design: a handbook for banking & financial services

Insights

Digital by design: a handbook for banking & financial services

Featured Speakers

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내용물

ADA 아시아

Pentingnya Customer Data Platform (CDP) Bagi Bisnis Anda

Mengenal Strategi Pemasaran Berbasis Data untuk Pengambilan Keputusan Bisnis

6 Steps to Conduct Effective Market Analysis

Our Work

ADA는 Axiata의 독립 기념일 브랜드 영화에 대해 YouTube와 Facebook에서 440만 조회수를 기록했습니다.

Harnessing ecommerce success for Amorepacific with digital marketing strategy

Understanding customer trends for a Malaysian oil & gas brand with customer profiling

We helped a leading ecommerce group increase revenue and improve profitability with advanced data analytics

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